How Effective Is Your Patient Savings Program?February 28, 2024 | Healthcare While the economy hasn’t officially fallen into a recession (thankfully), we are still facing stiff headwinds. ...READ BLOG
Amplify Your Impact: Top 5 Best Practices for Mastering Social Media in HealthcareJanuary 16, 2024 | HealthcareIn healthcare’s dynamic landscape, using social media frequently – and the right way – is crucial for engaging healthca...READ BLOG
Smart Planning for an Uncertain New YearDecember 19, 2023 | Healthcare Well, we made it to December. Soon we will say goodbye to 2023 and all the ups and downs that came with it. ...READ BLOG
Southern Research Partners With Luckie To Launch Community Health Catalyst PlatformNovember 08, 2023 | HealthcareAdvancements in automation and technology can assist marketers in streamlining execution, but these tools can’t replace sha...READ BLOG
What I Heard at Digital Pharma East 2023September 28, 2023 | HealthcareIt’s always good to step away from the endless Zoom meetings and emails to spend time with other pharma marketers and discu...READ BLOG
Navigating the Tech Tsunami: The Indispensable Role of Your Marketing Solutions PartnerAugust 15, 2023 | HealthcareAdvancements in automation and technology can assist marketers in streamlining execution, but these tools can’t replace sha...READ BLOG
A Guide to Removing the Luck From OTC MarketingJune 07, 2023 | HealthcareIn today’s crowded over-the-counter marketplace, it’s more important than ever to balance innovation, customer-centricity...READ BLOG
Another Day, Another Data Breach (Thank goodness it’s not yours – this time.)May 31, 2023 | HealthcareData breaches are becoming increasingly common, and no industry is immune to the threat of cyberattacks. In healthcare specif...READ BLOG
Removing The Luck From Personalization In HealthcareApril 28, 2023 | HealthcareIn a recent New Yorker cartoon, a woman muses, “I hate the person my targeted ads think I am.” As people become ...READ BLOG
Your Marketing Future Depends on Storytelling, Not DataApril 03, 2023 | HealthcareDid you know the healthcare industry produces approximately 30% of the world’s data? Based on numbers cited by RBC Capital ...READ BLOG
Embrace Your Challenger Brand Spirit To Beat the OddsFebruary 21, 2023 | HealthcareLaunching a new healthcare brand this year? Trying to revitalize an established one? Consider these facts: On average, about ...READ BLOG
There’s No Pill To Remove Luck From Healthcare Marketing – But There Is a CureJanuary 23, 2023 | HealthcareAs marketers, it’s easy to lose sight of long-term planning while dealing with the daily fires of running a marketing organ...READ BLOG
PM360: Marketer’s Crystal Ball: How Will the Industry Evolve Over the Next Few Years?December 16, 2022 | HealthcarePerhaps no one can perfectly predict the future—or anticipate a global pandemic that is still having reverberations on our ...READ BLOG
Why Predict the Future When You Can Change It?October 04, 2022 | HealthcareWould you prefer to predict that a physician will write a prescription or to actually get the script written? By evolving you...READ BLOG
Luckie Among ‘Top 10 Pharma Marketing Companies’November 20, 2019 | HealthcarePharma Tech Outlook has just named Luckie one of the “Top 10 Pharma Marketing Consulting Companies” in North America for ...READ BLOG